No Bull Marketing Ideacast
The No Bull Marketing Ideacast offers a fresh look into the world of marketing today, seen through the eyes of senior marketers, business leaders and investors. What are the challenges and opportunities that are keeping marketers awake at night? How are the uncertainties we face in our daily lives affecting the marketing and brand strategies that CMOs are employing? And how can agencies help marketers to respond better in the face of change?
No Bull Marketing Ideacast
SEASON 3 EPISODE 5: Building a Resilient Brand ft. Virginie Dafforn-Gorgemans
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BH&P
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Season 3
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Episode 5
The Power of Resilience.
Join us for an extraordinary conversation with Virginie Dafforn-Gorgemans, Head of Marketing and Proposition at Arbuthnot Latham & Co.
From overcoming a devastating injury to shaping a 200-year-old resilient brand in the midst of a pandemic, Virginie shares her insights on triumphing against the odds.
Tune in now!
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BH&P is a B Corporation, certified in September 2023, and on a mission to create meaningful growth for brands with purpose. From scale-up to Enterprise, we're here to help.